How AI Turned Missed Chats into Revenue: A Win for 360 Talent.

You know how it is. Your recruiters work tirelessly all day, juggling endless inbound chats, answering the same questions, and trying to match candidates to roles. But come evening, chats go unanswered. Those lost interactions mean missed opportunities, which leads to lower revenue.

This was precisely the challenge that 360 Talent faced. Their inbound recruitment system relied heavily on chat agents who couldn't realistically be available around the clock. Applicants reaching out after hours either got frustrated waiting or disappeared entirely. Even during peak hours, too many candidates were turned away simply because the initial role didn't fit their profile.

BQ Insight's solutions

360 Talent was missing a lot of sales due to lack of matching. Let’s say someone applied for a managerial position but lacked experience. Traditionally, that’s a hard "no." But what if they were perfect for another role?

This is where our AI chatbot came into play. At BQ Insights, we have successfully built custom chatbots for our client based. We asked ourselves: what if we could automate that first round of applicant evaluation? Could we make smarter connections using AI to keep opportunities alive?

Focus on Value First

Rather than rushing to create an overly complicated solution, we started small. Our approach involved developing an MVP to test if our assumptions about AI chatbots in recruitment were on target.

To build it, we used React for a responsive, intuitive frontend. Behind the scenes, we implemented LLMs, leveraging their ability to understand natural language at scale. We built a working prototype in a few weeks, which was used to test in a small setting.

But here's the thing: deploying AI effectively isn’t plug-and-play. It takes evaluating to make sure everything works as intended. We needed prompt engineerin to ensure it consistently suggested relevant roles. We iterated several times with a small test group; each cycle revealed new insights and better performance.

From Missed Chats to Automating with Impact

Our AI solution immediately transformed how 360 Talent engaged with applicants. It operated seamlessly, 24/7. Nighttime inquiries? No problem. Weekend applications? Smoothly handled. But what really stood out was its ability to identify roles that recruiters had overlooked.

Imagine an applicant, discouraged by a rejection for a sales manager role, suddenly discovering they're perfectly suited for a training coordinator position a role they’d never even considered. That’s exactly the kind of human-centered connection the chatbot started making regularly.

The results were astonishing. Chats that would have ended abruptly turned into meaningful interactions. Candidates who would’ve slipped through the cracks stayed engaged, excited about new opportunities. And those opportunities quickly translated into increased revenue.

Increasing 75% Revenu by Focusing on the Right Problems

After rolling out our AI solution and fine-tuning it through several iterations, 360 Talent saw a revenue increase of 75%. By focusing on the core problems of 360 Talent, we made a tangible improvement to their bottom line.

But revenue was just the beginning. Recruiters felt relief from repetitive tasks, allowing them to focus on closing deals and building relationships. Applicant satisfaction improved significantly, as candidates now felt valued rather than dismissed. An unexpected gain was that through trial and error, we found a chatbot that had a tone-of-voice that worked better than actual humans!

So, What's Next?

The chatbot’s role continues to grow, and it’s actively learning from each interaction. More importantly, it’s opening new doors every day, connecting applicants with unexpected, suitable opportunities.

Is it time your recruitment business explored AI to handle inbound chat interactions smarter? Could automating candidate matching boost your revenue and candidate satisfaction, too?

We would love to talk about what’s possible for your company.